Privacy Policy

Last Updated- 2nd September 2026

Embrr Sauna (“Embrr”, “we”, “us” or “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store and protect your personal information when you visit www.embrr.co.uk, make a booking, contact us, sign up to receive communications from us, or otherwise interact with Embrr Sauna.

1. Who We Are

Embrr Sauna is a sauna and wellness experience based at:

Embrr Sauna
Into The Woods Cumbria
Maughanby Farm
Penrith
CA10 1NP

Email: hello@embrrsauna.co.uk

For the purposes of UK data protection law, Embrr Sauna is responsible for the personal information that we collect and process in connection with our services.

2. Information We Collect

We may collect personal information when you use our website, make a booking or contact us.

This may include:

Your name
Email address
Telephone number
Booking details, including the date, time and type of sauna session booked
Information about other members of your booking where provided
Billing and transaction information
Messages, enquiries and feedback you send to us
Marketing preferences
Technical information about your use of our website, such as your IP address, browser, device type and pages visited
Information collected through cookies and similar technologies

Where payments are made online, payment information may be collected and processed by our payment provider. Embrr does not receive or store your complete debit or credit card details.

3. How We Use Your Information

We may use your personal information to:

Process and manage sauna bookings
Confirm bookings and send information relating to your visit
Process payments, refunds or cancellations
Respond to enquiries or requests
Provide customer service
Manage our relationship with customers
Operate, maintain and improve our website and services
Keep our website and booking systems secure
Prevent fraud or misuse of our services
Maintain appropriate financial, tax and business records
Comply with our legal obligations
Send news, offers or marketing communications where you have agreed to receive them or where otherwise permitted by law

We will only use your personal information for purposes that are compatible with the reason it was collected.

4. Our Legal Basis for Using Your Information

Under UK data protection law, we need a lawful basis for processing your personal information.

Depending on the circumstances, we may rely on:

Contract – where we need to use your information to take or manage a booking, process a payment or provide the services you have requested.

Legal obligation – where we are required to process or retain information to comply with the law.

Legitimate interests – where processing is reasonably necessary to operate and improve Embrr, provide customer service, protect our business or communicate with our customers, provided those interests do not override your rights.

Consent – where you have given us permission to use your information for a particular purpose, such as certain marketing communications or non-essential cookies.

Where we rely on consent, you may withdraw that consent at any time.

5. Health and Safety Information

Sauna and cold-water experiences may not be suitable for everyone.

We ask all customers to read and acknowledge our Guest Consent and Wellbeing Agreement before participating in an Embrr session.

If we need to collect information relating to your health in order to safely provide our services, we will only collect information that is reasonably necessary and will handle it with additional care in accordance with applicable data protection law.

Please do not send us medical or health information unless we have specifically requested it.

6. Online Bookings and Payments

Bookings may be made through the booking facilities available on www.embrr.co.uk.

When you make a booking, information you provide may be processed by third-party technology, booking and payment providers that help us operate our website and provide our services.

These providers may process information on our behalf or, in some circumstances, under their own privacy policies.

We encourage you to review any relevant privacy information presented when completing an online payment or using a third-party service.

7. Cookies

Our website uses, or may use, cookies and similar technologies.

Cookies are small files stored on your device that help websites function and can provide information about how a website is being used.

We may use cookies for purposes including:

Making our website and booking functionality work
Website security
Remembering preferences
Understanding how visitors use our website
Measuring website performance
Improving our website
Marketing or advertising, where applicable

Some cookies are essential for the website to operate. Where required by law, non-essential cookies will only be used after you have given your consent.

You can manage your cookie preferences through the cookie controls available on our website and through your browser settings.

8. Website Hosting

Our website is hosted using third-party website technology and hosting services.

Our website provider may process technical information about visitors in order to provide hosting, security, website functionality, analytics and other services to us.

Information may be stored or processed using systems located outside the United Kingdom. Where required, appropriate safeguards will be used to protect personal information transferred internationally.

9. Who We Share Your Information With

We do not sell your personal information.

We may share personal information with trusted organisations that help us operate Embrr, including:

Website and hosting providers
Booking system providers
Payment processors
Email and communication providers
IT and security providers
Analytics providers
Marketing providers, where applicable
Accountants, insurers and professional advisers
Government authorities, regulators or law enforcement where required by law

We only share information where there is a legitimate reason to do so and expect organisations processing information on our behalf to protect it appropriately.

10. Social Media

Embrr may use social media platforms, including Instagram and Facebook.

If you interact with Embrr through a social media platform, that platform may collect and process information about you according to its own privacy policy.

Our website may also contain links to social media pages and other third-party websites. We are not responsible for the privacy practices of those external websites or platforms.

11. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected.

This may include retaining certain booking and transaction records after your visit in order to comply with tax, accounting, insurance, legal or other business requirements.

Different types of information may therefore be kept for different periods.

When personal information is no longer required, we will delete or securely dispose of it where appropriate.

12. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information from accidental loss, unauthorised access, misuse, alteration or disclosure.

However, no website or internet transmission can be guaranteed to be completely secure.

13. Your Data Protection Rights

Under UK data protection law, you may have the right to:

Ask for a copy of the personal information we hold about you
Ask us to correct inaccurate or incomplete information
Ask us to delete your personal information in certain circumstances
Ask us to restrict the processing of your information
Object to certain uses of your information
Request the transfer of certain information to you or another organisation
Withdraw consent where we rely on consent to process your information
Object to direct marketing

These rights are subject to certain legal conditions and exemptions.

To exercise any of these rights, please contact us at:

hello@embrrsauna.co.uk

14. Marketing Communications

Where you have agreed to receive marketing communications from Embrr, we may contact you with news, updates, events, offers or information about our services.

You can unsubscribe at any time by using the unsubscribe link in a marketing email or by contacting us at hello@embrrsauna.co.uk.

Stopping marketing communications will not prevent us from sending you necessary communications relating to an existing booking or transaction.

15. Children's Privacy

Our website is not designed to knowingly collect personal information directly from children without appropriate involvement from a parent or guardian.

Where younger guests are permitted to use Embrr's facilities, any applicable age restrictions, supervision requirements and booking conditions will apply.

16. Complaints

If you have concerns about how we handle your personal information, please contact us first so that we can try to resolve the issue.

You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, booking processes, services or legal requirements.

Any updated version will be published on www.embrr.co.uk, and the “Last updated” date at the top of this policy will be changed accordingly.

18. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact: